Amazon has just announced a new delivery service called Amazon Prime Now, which allows Prime members from Manhattan to order thousands of products and be delivered immediately at their home.
All they need to do is download the new app on their iOS Android smart mobile devices and choose the speed of the delivery: either in one hour, or two hours. The delivery is made between 6 a.m. and 24:00, and comes with a Uber-like tracking.
The fastest delivery option will cost the Prime members $7.99 per order and the two-hour option is free of charge. The new Amazon Prime Now delivery service resembles Google’s Shopping Express service, which was launched last year, and delivered the orders in the same day. The service costs $5 per order, or $99 per yearly subscription. The difference between the two delivery services is that the new Amazon Prime Now has a one-hour delivery time and Google doesn’t.
For now, Amazon Prime Now delivery service operates exclusively in Manhattan, but Amazon said they are working on making the service available for all major US cities.
Previously, Amazon tried to deliver the orders by taxi, but the new Amazon Prime Now service is powered by a growing network of fulfillment centers. The service delivers products like toys, books, shampoos, batteries and paper towels. Amazon said that all the products will be delivered within one hour to the Prime member customers.
Dave Clark, the senior vice president of worldwide operations at Amazon talked about the new Amazon Prime Now, saying that there are times when people cannot go to the stores to buy what they need, and there are times when we simply don’t want to. For situations like these, Prime members who live in Manhattan can order their products and receive them in an hour, or less, at their doorstep.
Most of the major retailers are finding new ways to improve their delivery services and the delivery time. Amazon announced this week that it will extend the deadline until Friday for Christmas orders. Wal-Mart announced that their customers can order from Walmart.com up until December 23 and pickup the products in stores on Christmas Eve.
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